The 10 Minute Dental Marketing Podcast
The 10-Minute Dental Marketing Podcast is a focused resource for dentists who want to understand what actually drives patient growth in today’s search and AI-driven environment. Each episode delivers practical, no-nonsense insights on the strategies that influence whether your practice gets found, trusted, and chosen, without relying on gimmicks or guesswork.
Episodes cover topics such as local SEO and Google Maps visibility, AI search and generative results, Google Business Profile optimization, paid search strategy, website structure and conversion fundamentals, online reviews, and reputation signals that impact patient decisions. Every discussion is grounded in real-world experience working with dental practices across the country and addresses the mistakes, gaps, and missed opportunities that quietly limit growth.
Produced by Titan Web Agency, a dental-focused marketing agency with nearly 15 years of experience, this podcast is built around clarity, execution, and results. The goal is simple: help dentists make smarter marketing decisions and avoid wasting time and money on tactics that don’t move the needle.
Visit our website to access in-depth resources and learn how to attract more patients who are actively searching for a dentist in your area.
The 10-Minute Dental Marketing Podcast is a focused resource for dentists who want to understand what actually drives patient growth in today’s search and AI-driven environment. Each episode delivers practical, no-nonsense insights on the strategies that influence whether your practice gets found, trusted, and chosen, without relying on gimmicks or guesswork.
Episodes cover topics such as local SEO and Google Maps visibility, AI search and generative results, Google Business Profile optimization, paid search strategy, website structure and conversion fundamentals, online reviews, and reputation signals that impact patient decisions. Every discussion is grounded in real-world experience working with dental practices across the country and addresses the mistakes, gaps, and missed opportunities that quietly limit growth.
Produced by Titan Web Agency, a dental-focused marketing agency with nearly 15 years of experience, this podcast is built around clarity, execution, and results. The goal is simple: help dentists make smarter marketing decisions and avoid wasting time and money on tactics that don’t move the needle.
Visit our website to access in-depth resources and learn how to attract more patients who are actively searching for a dentist in your area.
Episodes

56 minutes ago
56 minutes ago
Choosing dental practice management software affects scheduling, billing, reporting, staff efficiency, and patient experience. In this episode, we break down the most widely used dental PMS platforms for 2026, what each one does well, and where practices commonly run into limitations. We also cover what features actually matter when comparing systems, what questions to ask during demos, and how to avoid switching software too late.
What You’ll Learn
What dental practice management software actually does
The most important features to evaluate before switching systems
The difference between cloud-based and server-based PMS platforms
Which software options work best for different types of practices
Common mistakes dentists make when choosing practice management software
Software Platforms Covered
Open Dental
CareStack
Curve Dental
DentiMax
iDentalSoft
Dentrix
Tab32
Cloud 9
Oryx
MOGO
Who This Episode Is For
Dentists considering switching practice management software
Practice owners frustrated with reporting, integrations, or workflows
New practices choosing software for the first time
Multi-location or growing practices evaluating scalability
Episode Resource
Full written guide and software breakdown:https://blog.titanwebagency.com/dental-management-software-reviews
You may also want to read: The Top 10 Dental Scheduling Software Options for 2026 and The Best Dental Patient Communication Software for 2026 (Features, Pricing, etc)

7 days ago
7 days ago
Patients are changing how they search for dentists, and AI is starting to shape which practices get seen first. More people now type a question into Google or ask an AI tool what they should do, then read or listen to the short answer they get. In many cases, that first answer becomes their shortlist before they ever compare websites or scroll through listings. That is why more dental practices are noticing something frustrating. They may rank well in traditional search results, but still not appear as often in AI-generated answers. In this episode, we explain what Generative Engine Optimization is, what it changes, and what helps a dental practice get included when AI tools summarize options and suggest providers. We also break down how GEO connects to local SEO rather than replacing it, and we give practical ways to improve your “AI eligibility” without chasing trends or relying on gimmicks.
What You’ll Learn:
What GEO is and how it differs from traditional SEO
Why AI tools often summarize and select instead of ranking websites
The specific signals AI uses to decide which practices to mention
How clarity, consistency, and credibility reduce AI uncertainty
Why some practices get skipped even with strong rankings
What changes when GEO starts working, and how to recognize it
Key Segments:
What is Generative Engine Optimization (GEO)?GEO is the practice of structuring your online presence so AI systems can understand it, trust it, and reuse it when answering patient questions.
GEO vs SEO vs AI optimization, in plain termsSEO helps pages get discovered. AI optimization improves readability and clarity. GEO influences whether your practice is selected and mentioned when answers are generated.
How AI decides which dental practices to showWe cover the core patterns AI systems favor, and why uncertainty is one of the biggest reasons practices get skipped:
Clear understanding of services and location
Consistent information across trusted sources
Content that can be reused as a direct answer
Trust signals and real patient activity
Relevance to the exact question being asked
Overall confidence in the information
What changes for a practice when GEO starts workingIt is not always a traffic spike. Instead, you may see more mentions in AI summaries, voice responses, and conversational answers, especially for higher-intent questions.
Actionable ways to improve AI visibility through GEOWe outline what actually helps, without turning it into a technical checklist that overwhelms dentists:
Clarify core services and focus areas
Publish answers to real patient questions
Keep information consistent across your website, Google profile, and reputable directories
Strengthen credibility through steady, recent signals
Make pages easy to read and summarize
Avoid vague, generic marketing language
Case example: pediatric dental practice improvementsWe walk through a real-world scenario where a practice improved inclusion in AI-generated answers by tightening service clarity, structuring content for reuse, and improving consistency across sources.
Conclusion:
AI-driven search is becoming a common way patients discover providers, and the practices that get mentioned first are usually the ones that feel easiest for AI systems to interpret and trust. GEO is not separate from SEO. It builds on the signals your practice already creates, but it increases your chances of being selected when answers are generated rather than when links are ranked. The best approach is straightforward. Define your services clearly, keep your information consistent across trusted sources, publish content that answers patient questions, and strengthen credibility signals over time. That is what helps AI feel confident enough to recommend your practice. Be sure to check out our blog post How to Improve Your AI Search Visibility.
Read the blog post: How GEO Improves Dental Visibility in AI Results

Friday Jan 23, 2026
13 Qualities of an Effective Logo for Your Dental Practice
Friday Jan 23, 2026
Friday Jan 23, 2026
Your logo is one of the first things a potential patient notices about your practice, and it quietly sets expectations before they ever read a review or step inside your office. A strong dental logo signals trust, professionalism, and consistency, while a weak logo can make even a great practice look generic or outdated. In this episode, we break down the 13 qualities that make a dental logo effective, not just visually appealing. The goal is simple. You want a logo that works everywhere your practice shows up and supports the kind of patients you want to attract. We also cover the common mistakes dentists make when designing or redesigning a logo, and how to avoid wasting money on something that does not translate well in real-world use.
What You’ll Learn:
Why simplicity matters more than design complexity
How to choose fonts that stay readable at any size
What makes a logo look professional instead of generic
How to make your logo flexible for web, print, and signage
Why a logo should be built around positioning, not personal preference
The most common logo mistakes that make practices blend in
Key Segments:
Why a dental logo matters more than most dentists thinkA logo affects patient trust immediately and influences how premium or approachable your practice feels.
The 13 qualities of an effective dental logoWe walk through the full checklist so you know exactly what to look for in your current logo or your next redesign:
Simple and clean
Easy to read at a glance
Looks good in black and white
Scales well (tiny to huge)
Fits your audience and positioning
Feels professional (not clip-art)
Distinct from competitors in your area
Balanced shapes and spacing
Smart color choices that print well
Typography that matches the practice tone
Timeless (not trend-dependent)
Works across every platform
Built from strategy, not guesswork
The mistakes that make logos fail in the real worldWe cover why overly detailed logos break on signage, why thin fonts vanish on small screens, and why generic icons make practices look interchangeable.
Quick test to know if your current logo needs a redesignWe give a simple checklist you can run in minutes to see if your logo holds up at different sizes, backgrounds, and formats.
Conclusion:
A good dental logo is clear, readable, flexible, and built around a strategy. If your logo looks dated, blends in with other local practices, or falls apart when you shrink it down for a social icon, it’s likely costing you trust. Use the 13-point checklist from this episode as a standard, not a suggestion. A logo should support your marketing, not limit it.
Read the blog post: 13 Qualities of the Best Dental Logos

Friday Jan 16, 2026
How to Dismiss a Dental Patient
Friday Jan 16, 2026
Friday Jan 16, 2026
How to Dismiss a Dental Patient
Dismissing a dental patient is one of the most uncomfortable situations a practice can face, but it is sometimes necessary to protect your team, your patients, and your business. In this episode, we break down when dismissal is appropriate, how to handle it correctly, and what your practice should document to reduce legal and reputation risk. You will learn the difference between a proper dismissal and patient abandonment, how to communicate expectations before it gets to that point, and what a dismissal letter should include so the process is clear, professional, and defensible.
What We Cover
The most common reasons dental practices dismiss patients
How to identify patterns early before they become bigger problems
The difference between dismissal and abandonment, and why it matters
How to document behavior, missed appointments, and communication properly
The right way to notify a patient and set clear timelines
What to include in a patient dismissal letter
How to reduce risk while staying ethical and professional
How to protect staff from abusive or unsafe behavior
Key Takeaways
A dismissal process should be consistent, documented, and based on written policy
Avoid emotionally charged conversations and keep communication neutral
Do not dismiss a patient while active treatment is underway without a proper transition period
A strong dismissal letter includes timelines, record transfer instructions, and emergency coverage terms
Proper documentation is your best protection if the patient complains or disputes the dismissal
Who This Episode Is For
Dental practice owners
Office managers
Front desk teams
Treatment coordinators
Anyone responsible for patient communication and policy enforcement
Practical Next Step
Review your practice’s current policy for missed appointments, payment expectations, and abusive behavior. If you do not have one written down, this episode gives you the framework to build it.
Read the blog post: How to Dismiss a Dental Patient

Friday Jan 09, 2026
Why Some Dental Practices Appear in AI Search Results, and Others Don’t
Friday Jan 09, 2026
Friday Jan 09, 2026
AI-powered search tools are changing how patients discover dental practices, and traditional SEO alone is no longer enough. In this episode, we explain how AI systems interpret local businesses and what dental practices need to do to remain visible in AI results, voice search, and generative search experiences. This episode focuses on practical steps practices can take now, without chasing trends or abandoning proven SEO fundamentals.
What You’ll Learn
How AI search and voice tools are influencing patient discovery
The difference between traditional SEO and AI optimization
What AI systems look for when recommending local dental practices
How content structure affects AI understanding
Why local trust signals matter more than ever
Practical steps to improve AI visibility without rebuilding your website
Key Discussion Points
How patient search behavior is shifting toward AI assistants
What generative engine optimization means for dental practices
How AI tools interpret websites, listings, and reviews
Why clear service pages outperform broad or unfocused content
The role of FAQs and structured content in AI visibility
Common mistakes that prevent practices from appearing in AI answers
Practical Takeaways
Write content using natural, conversational language patients actually use
Structure each service page around a single, clear topic
Maintain consistent practice information across all platforms
Improve website clarity, speed, and mobile usability
Use FAQ sections to directly answer common patient questions
Focus on trust, accuracy, and clarity instead of keyword stuffing
Why This Matters Now
AI-driven search experiences are becoming a primary way patients ask questions about dental care, providers, and services. Practices that are not clearly structured and locally consistent risk being excluded from AI-generated answers, even if they rank well in traditional search results.
Who This Episode Is For
Dentists, office managers, and practice owners who want to stay visible as search continues to evolve and who want practical guidance on adapting their online presence for AI-driven discovery.
Next Steps
Review your website content for clarity, evaluate how your services are explained, and ensure your practice information is consistent everywhere patients and AI systems might find it.
This is the strategy that we used for Discovery Children’s Dentistry & Orthodontics in Carlsbad, CA to improve their AIO Search Optimization performance.
Read the blog post: How to Improve Your Dental Practice Visibility In AI Results: A Step-by-Step Guide

Friday Jan 02, 2026
A Dentist's Guide to Naming Your Dental Practice
Friday Jan 02, 2026
Friday Jan 02, 2026
Choosing a name for your dental practice is not just a creative decision, and the wrong name can quietly hurt search visibility or force an expensive rebrand later. In this episode, we break down how dental practice names affect SEO, your branding, patient clarity, and long-term growth. This episode is for dentists and practice owners who want to validate name ideas before committing to them.
What You’ll Learn:
What makes a dental practice name clear and effective
How naming decisions affect search visibility and local SEO
Common naming mistakes that limit growth
How to evaluate name ideas for longevity and flexibility
When using a personal name helps or hurts a practice
Key Discussion Points:
Why many dental practice names fail after launch
How patients interpret practice names before seeing a website
Risks of overly creative or vague naming
Local market confusion and name similarity issues
How naming decisions affect future partners and expansion
Who This Episode Is For:Dentists, startup owners, and practice buyers who want a practice name that works long term, not just one that sounds good today.
Next Steps:Use the naming checklist to evaluate your current or proposed name and request professional input before finalizing it.
Read the post:
https://blog.titanwebagency.com/naming-your-dental-practice
![The Complete Dental Practice Rebrand Guide [Free Checklist]](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog734417/The_Complete_Dental_Practice_Rebrand_Guide_Free_Checklist_bmxwk_300x300.jpg)
Friday Dec 26, 2025
The Complete Dental Practice Rebrand Guide [Free Checklist]
Friday Dec 26, 2025
Friday Dec 26, 2025
Rebranding a dental practice is more than changing a logo, and doing it for the wrong reasons can create new problems instead of solving old ones. In this episode, we explain when rebranding actually makes sense, what it affects beyond visuals, and how it impacts marketing, SEO, and patient trust. This episode is for dentists and practice owners who want to evaluate rebranding decisions before committing time and money.
What You’ll Learn:
What dental practice rebranding really involves beyond design
When rebranding is justified versus unnecessary
How rebranding affects patient perception and search visibility
Typical costs and what drives them
Common mistakes practices make during a rebrand
Key Discussion Points:
Signs your current brand no longer fits your practice
Risks of changing a practice name without a strategy
Why consistency across listings and assets matters
How to communicate a rebrand without confusing patients
How to measure whether a rebrand is successful
Resources Mentioned:
Dental Practice Rebranding Guide
Rebranding checklist and planning framework
Consultation link for branding or marketing review
Who This Episode Is For:Dentists and practice owners are considering a rebrand or questioning whether their current branding is holding back growth or clarity.
Next Steps:Review your current brand honestly and schedule a consultation if you want help planning a rebrand the right way.
Read this post:
Everything you need to know about rebranding your dental practice.
These are the same steps we’ve used to rebrand other practices:
DeLand Family Dental
Decatur Dental Care
Kennewick Dental
Kirkland Family Dentistry
Burien Dental
And more.

Friday Dec 19, 2025
Friday Dec 19, 2025
Episode Summary:In this episode, we break down the leading dental patient communication platforms for 2026 and explain how they help practices reduce no-shows, improve patient engagement, and streamline front-office work. You’ll hear how real features — not hype — affect your schedule, revenue, and patient satisfaction. Whether you’re comparing Weave, NexHealth, RevenueWell, Lighthouse 360, or any other option, this episode gives you a grounded and practical way to evaluate each system.
What You’ll Learn:
Why patient communication tools have become essential for practice growth
The specific features that directly influence no-shows and cancellations
How different platforms integrate with Dentrix, Eaglesoft, and Open Dental
What pricing ranges actually look like in the real world
Mistakes practices make when choosing software
How deposits, automated reminders, and two-way messaging affect patient behavior
Emerging updates for 2026 that may affect your buying decision
Key Discussion Points:
Real numbers on how no-shows impact dental practices
Pros and drawbacks of the top 10 communication platforms
Where practices see the biggest return on investment
What features matter for small practices vs. multi-location groups
How to combine communication software with marketing for better appointment flow
Risks to watch out for when relying on automation alone
Resources Mentioned:
Your Dental Communication Software Comparison Guide (free download)
Side-by-side spreadsheet with pricing, integrations, and user ratings
Consultation link for practices reviewing communication workflow or marketing strategy
Who This Episode Is For:Dentists, office managers, and practice owners who want to choose the right communication software without wasting time on demos or getting stuck with a system that doesn’t fit their workflow.
Next Steps:Download the comparison guide, review your current communication process, and schedule a consultation if you’d like help evaluating the best options for your practice.
A special thanks Dr. Megan Post of Decatur Dental Care for contributing to this post.

Friday Dec 12, 2025
Which Dental Scheduling System Is Right for Your Practice
Friday Dec 12, 2025
Friday Dec 12, 2025
Introduction
Choosing the right dental scheduling software reduces no-shows, increases patient satisfaction, and frees staff time. These show notes focus on selection criteria, feature trade-offs, and rollout tips to help you pick and implement a scheduling platform that fits your practice goals for 2026.
What You’ll Learn
The features that matter most for dental scheduling in 2026
How to evaluate platforms against practice needs and budget
Implementation and change-management steps to reduce friction and no-shows
Key metrics to track after launch
Key Segments
Core Selection Criteria
Online booking and patient self-scheduling
Two-way automated reminders (SMS and email) with confirmation and rescheduling links
Integration with your practice management system and calendar sync
Reporting on no-shows, confirmations, and appointment velocity
Secure patient communication and HIPAA-compliant messaging
Features That Reduce No-Shows
Short-message reminders with one-tap confirmation or reschedule link
Patient portals that show upcoming visits and allow quick rescheduling
Wait-list and recall automation to fill last-minute openings
Usability and Staff Workflow
Simple front-desk interface for booking and managing same-day changes
Team views, color-coded appointment types, and quick-blocking for emergencies
Training resources and vendor support SLAs
Implementation Tips
Pilot with a small user group and a limited appointment type before full rollout
Migrate with a data-cleanse: confirm patient contact info and opt-in status for messages
Communicate changes to patients via email, text, and on-hold messaging ahead of launch
Metrics to Track Post-Launch
No-show rate and recovery rate after automated reminders
Percentage of appointments self-booked online
Time saved per day for front-desk staff and changes in scheduling errors
Conclusion
The right scheduling platform balances automation, integration, and usability to lower no-shows and free staff time. Evaluate systems against clear criteria, pilot before full rollout, and track simple metrics to measure impact.
A special thanks to Dr. Jonathan Everett, of Burien Dental and Eric Xu of Precision Dentistry of Olympia for contributing to this episode.

Friday Dec 05, 2025
How the One Big Beautiful Bill Affects Dental Practices
Friday Dec 05, 2025
Friday Dec 05, 2025
Introduction
Recent federal legislation introduced tax and programmatic changes that affect dental practices, particularly pass-through entities and practices with meaningful Medicaid exposure. These show notes summarize the core provisions that commonly affect dental owners and outline near-term planning considerations. Continue reading (or listening) to see how the One Big Beautiful Bill impacts dental practices.
What You’ll Learn
Which provisions are most likely to affect dental pass-through practices
How depreciation, Section 179, and qualified business income rules may change equipment and taxable income treatment
Which practices may benefit and which face revenue or compliance risk related to program changes
Concrete tax-planning actions to discuss with your CPA
Implementation timelines and practical next steps
Key Segments
Major Tax Changes Explained
Review how depreciation and expensing rules apply to recent equipment purchases and planned capital spend.
Evaluate the impact on taxable income calculations for owner-managed pass-through entities.
Qualified Business Income and Pass-Throughs
Reassess QBI calculations and thresholds in light of updated guidance; some planning that worked historically may need adjustment.
Medicaid and Programmatic Effects
Practices with significant Medicaid patient volumes should model revenue changes and billing implications tied to program updates.
Near-Term Planning Actions
Inventory recent capital purchases and planned buys; confirm optimal timing with your CPA.
Revisit entity structure and owner compensation strategies where relevant.
Ensure payroll and withholding systems are aligned with any new employer-related provisions.
Compliance and Reporting
Confirm new reporting deadlines and forms that may affect practice administration.
Document policy changes and maintain supporting records for audit readiness.
Conclusion
The legislative changes present both planning opportunities and operational risks. Work with your CPA to model specific impacts, prioritize timing for capital decisions, and update reporting processes. Treat this as an item for immediate review on your next financial planning cycle.
A special thanks to Jared Ripplinger, CPA, MBA, CFP®, CVA of Utah Accounting Firm, CMP for writing this blog post.









